Masterson Communications – Services
Masterson Communications offers an array of marketing-, media- and content-related services. Our primary focus is the creation and execution of effective content and digital marketing strategies for corporate clients, SMEs, entrepreneurs, digital publishers and ecommerce startups.
Depending on your requirements, we can execute your project in-house, or in partnership with our extensive global network of digital marketing professionals.
Please contact us for a consultation and/or quotation.
Our services include:
Content Creation and Copywriting
Digital and UX copywriting
Product descriptions
Blog posts and long form editorial features
Copy editing and proofreading
Video scriptwriting and production
Image editing and infographics creation
Translation services
Content Strategy
Competitor benchmarking
Content strategy development
Market research and audience profiles
Editorial pillars and style sheets
Content planning, scheduling and management
Website wire framing, UI/UX consultation and execution
Digital Marketing
Social media marketing strategy and execution
Social media content and feed management
Email marketing strategy, content and execution
Digital advertising (PPC, CPM, SEM and retargeting)
Shopping feed set-up and management
Public relations strategy and execution
Podcasting
Search Engine Optimisation
Keyword research and content mapping
On-page SEO including copywriting and content creation
Tactical internal and external link building
Back-end SEO optimisation
Competitor keyword and backlink research
Metrics tracking
Ecommerce Consulting
Ecommerce start-up coaching
Ecommerce marketing strategies and tactics
SEO-optimised product description copywriting
Static page copywriting
Data reporting and analysis
Commercial website design and UX/IX
Payment gateways and fulfillment
Project Management
Market analysis and long term strategy
Photography and design
Digital and print publishing
Corporate communications
A-Z of projects across multiple platforms,
including print, digital, audio and video