For the past few months Masterson Communications has been working on a voluntary basis as media liaison and PR with new Cape Town based non-profit, Protect The West Coast. PTWC is aiming to bring attention to the destructive beach mining and other practices becoming increasingly prevalent on the pristine West Coast of South Africa. Please check out their website, subscribe to their socials, volunteer and sign their petition if this gets your blood boiling as much as it does ours. We sent out our first PR today (March 2) so keep an eye out for that if you are on our mailing list. Or check out the website at